1 minVideo Ad - colourBOOST Fraser led storyboarding, creative direction, and conceptualization for this video advertisement. This ad was leveraged to support the...
2 minFreshGrade - SaaS Growth StrategyWhen FreshGrade launched their progressive EdTech learning platform, Fraser was tasked with generating demand and adoption across North...
2 minRyders Eyewear - Go To Market & PositioningIntroducing a new premium lens technology to the US & European market. After Ryders Eyewear was acquired by eyewear goliath Essilor, the...